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Automatic translation has evolved at a great speed in recent years, driven by advances in artificial intelligence (AI), especially with our own advanced AI solution developed in ATLS (Advanced AI).
This technology, created and perfected by our team, is especially effective in digital environments with large volumes of repetitive content, such as e-commerce, where fast, consistent and well-structured translations are required for product descriptions, technical sheets, categories or reviews.
However, as powerful as AI is, there is still a decisive factor in guaranteeing high-quality translations: The intelligent combination of cutting-edge technology and expert human intervention.
At ATLS we have it clear: It's not about choosing between one thing or another, but rather strategically integrating them. That's why we combine Advanced AI, native connectors that automate and optimize workflows, and a team of professionals specialising in cultural adaptation. This is how we achieve accurate, scalable and perfectly aligned translations with the customer's tone, market and objectives.
What are native connectors?
ATLS native connectors are advanced technological solutions that allow you to quickly, securely and seamlessly integrate your digital platforms with our translation ecosystem. They are the key to automating and scaling multilingual content management, eliminating manual tasks and reducing times and errors.
We have a wide range of specific connectors for different digital tools and environments:
- CMS (Content Management Systems): Connectors for platforms such as WordPress , Drupal , Contentful or Storyblock , which allow you to translate websites, blog posts and digital resources directly from the content management environment.
- E-commerce: Integration with platforms such as Shopify , ideal for translating product descriptions, leaflets, banners, categories or transactional content in a mass and automated way.
- Customized environments or proprietary platforms: We also offer our translation API: AT-RTS. This is a solution that remotely connects the content you want to translate with our translators, thus optimising the translation process to the maximum.
Thanks to these connectors, you can send, receive and manage multilingual content without leaving your usual environment, without copying and pasting texts, without worrying about the format and with complete traceability of the process. Everything is centralised, automated and ready to be scaled at global level.
In short, native connectors are much more than a technical bridge: They are the silent engine that drives efficient, integrated and error-free translation management, aligned with the requirements of a multi-channel digital environment.
Advanced AI: Speed, efficiency and scalability for your translations
At ATLS, we are committed to Advanced AI as an efficiency engine to speed up processes, reduce costs and manage large volumes of multilingual content with total consistency. What makes our solution truly powerful is its ability to learn and personalize:
- Trained with quality language data by our experts
- Customizable with specific technical glossaries and translation memories for each customer
- Adaptable to specific sectors and needs thanks to the work of our linguists
This technology is ideal for brands that need to scale their multilingual strategy without losing control or agility, allowing faster products to be launched in new markets or continuously and automatically updated content. This technology allows us to offer:
✓ Coding translations with the terminology of your sector
✓ Consistency in all your content, even in large volumes
✓ Ongoing learning to improve results with each project
How does personalization work?
Our specialized linguists configure AI according to your requirements:
- We implement your glossaries and terminology bases
- We adapt the system to your style guides and voice tone
- We train the engines with your existing translation memories
The result is an AI that speaks your language and understands the particularities of your sector, always maintaining the scalability and speed of the most advanced technology.
Technology + human talent: The philosophy that defines us
At ATLS, we firmly believe that the key to success in professional translation is not to choose between technology or people, but to intelligently combine both. That is why we have developed a hybrid model that integrates the best of automation with human expertise, creating an optimized, agile workflow with quality assurance.
Our platform is designed to meet the current market requirements, and is based on three fundamental pillars:
- Advanced AI of the latest generation, specifically trained for different types of content and sectors, which allows us to translate quickly, consistently and efficiently on a large scale.
- Native connectors, which integrate our translation technology directly with the main CMS, e-commerce platforms, PIM or DAM, fully automating the flow of multilingual content.
- A global network of more than 8,000 professional translators, native and specialised by sector, who are in charge of the hiring and review to guarantee linguistic quality, cultural adequacy and terminology accuracy.
This hybrid approach allows us to offer a comprehensive and flexible service, adapted to any need or sector:
- Speed and scalability, even in multilingual projects with thousands of words.
- Natural, human and culturally adapted translations, with the tone and style suitable for each audience.
- Maximum terminology consistency, thanks to our language databases, glossaries and translation memories.
- Quality control at each stage of the process, with validation tools, automated QA and specialized human review.
In short, we combine the strength of technology with the sensitivity of the human factor to help you communicate with impact, precision and agility in any language and channel.
Ready to translate your website with intelligence (human and artificial)?
Your company's internationalisation doesn't have to be a complex, slow or costly process. With ATLS, you can transform the way you manage your translations thanks to a comprehensive solution that combines the best of Advanced AI, technology of native connectors and human expertise from more than 8,000 professional translators.
We help you scale your multilingual strategy with:
- Complete automation of the translation flow, without leaving your usual platforms (CMS, e-commerce, PIM, etc.).
- High-quality translations, culturally adapted and with complete terminology consistency.
- Speed, control and efficiency in each phase of the process, from the first click to the final delivery.
Contact us now and find out how we can help you translate quickly, precisely and without complications, regardless of your sector or volume of content.
Frequently asked questions about our native connectors and AI
What are the ATLS native connectors and what are they used for?
These are technological solutions that integrate your digital platforms (such as CMS, e-commerce, PIM or DAM) directly with our translation ecosystem. They automate the sending and reception of content, eliminate manual tasks such as copying and pasting, and allow you to manage multilingual translations quickly, securely and scalable, without leaving your usual environment.
What are the advantages of ATLS'advanced AI compared to other machine translation solutions?
Our AI is developed internally and trained with quality language data by experts. It adapts to each customer through glossaries, translation memories and custom style guides, guaranteeing consistent, consistent translations that are adapted to each sector. It also continuously improves with each new project thanks to its learning capacity.
What type of platforms can be connected to the native ATLS connectors?
Our connectors cover a wide range of platforms, such as WordPress, Drupal, Contentful or Storyblock (CMS), Shopify (e-commerce), and custom environments through our AT-RTS translation API. This allows you to translate from blog posts to product files in a fully automated way.
Why is it important to combine artificial intelligence with human talent in the translation process?
Because AI provides speed and efficiency, but the final quality depends on the human touch. At ATLS, we combine our Advanced AI with a network of more than 8,000 professional translators, who are in charge of the hiring and review to ensure a natural, precise and culturally adapted translation. This synergy guarantees high quality results, even in large volumes of content.
